I, along with my family, just got back from our local Kroger. While going from aisle to aisle, I noticed an end cap display of Hellmann’s Mayonaise. You have to look close because they don’t advertise this kind of stuff, but the Hellmann’s has reduced the size of their mayonaise jar to 30 oz. from 32 oz. (a 6.25% reduction). The price, of course, is still the same!
Of all the forms of inflation, the size reduction gets on my nerves the most. I guess because it seems so sneaky. I would be willing to bet that MOST people do not notice product reductions. Most of the manufacturers did it with ice cream a while back and I still to this day have not purchased a 56 oz. carton of ice cream. Fortunately, Blue Bell still makes a half gallon.
If you are interested, you can go here to express your thanks to Hellmann’s about their new smaller size.