Comments on: If I Were A Marketer… http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/ A personal finance blog dedicated to discussing such topics as budgeting, asset allocation, 401K, IRA, cash flow, insurance, financial planning, portfolio management, and other areas in personal finance. Sat, 11 Feb 2012 20:32:19 +0000 hourly 1 http://wordpress.org/?v= By: thomas http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/comment-page-1/#comment-301618 thomas Fri, 02 May 2008 21:40:48 +0000 http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/#comment-301618 needs more cowbell, get it? but seriously this is a great dirty practice by companies. Think about when you buy stuff at the movies - there is no small anymore, just medium, large, jumbo. they dropped the smaller one for the medium and kept the prices. Or fast food places that now serve small drink/fries with the meal deals, but the price stayed the same. now that is a ripoff. Oh, you can get the medium sized back, but it costs you $.50 more. how kind of them. needs more cowbell, get it?

but seriously this is a great dirty practice by companies. Think about when you buy stuff at the movies – there is no small anymore, just medium, large, jumbo. they dropped the smaller one for the medium and kept the prices. Or fast food places that now serve small drink/fries with the meal deals, but the price stayed the same. now that is a ripoff. Oh, you can get the medium sized back, but it costs you $.50 more. how kind of them.

]]> By: Loyalty4LIFE http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/comment-page-1/#comment-300287 Loyalty4LIFE Thu, 01 May 2008 14:36:03 +0000 http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/#comment-300287 Hi, This practice is not new. For years, major food brands have literally inflated with air to make their products (like chocolate bars and bread) APPEAR to be the same size. So when shopping make sure to check the weights too! Loyalty4LIFE (to consumers) Hi,
This practice is not new. For years, major food brands have literally inflated with air to make their products (like chocolate bars and bread) APPEAR to be the same size. So when shopping make sure to check the weights too!
Loyalty4LIFE (to consumers)

]]> By: Ron@TheWisdomJournal http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/comment-page-1/#comment-299831 Ron@TheWisdomJournal Thu, 01 May 2008 02:20:15 +0000 http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/#comment-299831 The ad does sell a feeling of getting ripped off by competitors. It's a valid approach. (MBA in Marketing speaking here) The ad does sell a feeling of getting ripped off by competitors. It’s a valid approach. (MBA in Marketing speaking here)

]]> By: Traciatim http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/comment-page-1/#comment-299778 Traciatim Thu, 01 May 2008 00:49:10 +0000 http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/#comment-299778 I hate to break it to you, but that ad is far too honest and doesn't sell a feeling enough to trick people in to buying. What you need is to open the ice cream in a bar/club and then suddenly all the hot chicks love you . . . or you come home and open ice cream and your kids run and give you a big hug and say how much they love you and know you care for them because you got X ice cream instead of that other garbage. You can't sell a product on it's merits alone, no one will buy it without being told it will fix all their problems and make their dreams come true. I hate to break it to you, but that ad is far too honest and doesn’t sell a feeling enough to trick people in to buying. What you need is to open the ice cream in a bar/club and then suddenly all the hot chicks love you . . . or you come home and open ice cream and your kids run and give you a big hug and say how much they love you and know you care for them because you got X ice cream instead of that other garbage. You can’t sell a product on it’s merits alone, no one will buy it without being told it will fix all their problems and make their dreams come true.

]]> By: fgc http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/comment-page-1/#comment-299632 fgc Wed, 30 Apr 2008 21:07:42 +0000 http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/#comment-299632 This post almost reminds me of almost all of America's corporations especially when it comes to food. I can remember when Taco Bell was actually decent for a CHEAP price. Now, you can eat somewhere nice for about the same price an Taco Bell's food is absolute crap! This post almost reminds me of almost all of America’s corporations especially when it comes to food. I can remember when Taco Bell was actually decent for a CHEAP price. Now, you can eat somewhere nice for about the same price an Taco Bell’s food is absolute crap!

]]> By: tom http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/comment-page-1/#comment-299575 tom Wed, 30 Apr 2008 19:57:58 +0000 http://allfinancialmatters.com/2008/04/30/if-i-were-a-marketer/#comment-299575 Awesome... you're hired! I heard about this happening a while back. Some ice cream companies stick with 1/2 gallons went as far as putting "STILL A 1/2 GALLON" on the container... and I looked it up and it's none other than... Blue Bell! You should send your suggestion to Blue Bell. You never know... sometimes small companies like that will take your suggestion to heart and actually make a commercial out of it! I'm seeing free ice cream for a year in your future!! Awesome… you’re hired!

I heard about this happening a while back. Some ice cream companies stick with 1/2 gallons went as far as putting “STILL A 1/2 GALLON” on the container… and I looked it up and it’s none other than… Blue Bell!

You should send your suggestion to Blue Bell. You never know… sometimes small companies like that will take your suggestion to heart and actually make a commercial out of it! I’m seeing free ice cream for a year in your future!!

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