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How Companies Should Raise Prices

By JLP | July 22, 2013

An article in today’s WSJ talked about how companies should and should not raise their prices.

Honestly, I think the best way to do it, is just raise them. Don’t cover them up by trying to be sneaky. I hate size reductions and fewer products per package (even thigh the package stays the same size). Or, add new fees like AT&T did a couple months ago by adding an administrative fee of $.61 per wireless account. Or, start charging a rental fee for hardware like Time Warner did last year. ANNOYING.

If you have to raise prices, just do it.

Topics: Business News | 3 Comments »

3 Responses to “How Companies Should Raise Prices”

  1. Money Beagle Says:
    July 22nd, 2013 at 10:45 am

    I’m with you. One of my all time pet peeves is buying something at the same price you are used to paying only to find out you’re getting less. I’ve always joked that if cereal companies get their way, eventually all we’ll be able to buy are the tiny boxes of cereal that you can get for an individual serving, because they’ll shrink the regular boxes down to that size. When does the insanity end?

  2. greg Says:
    July 22nd, 2013 at 4:12 pm


  3. Jack Says:
    July 22nd, 2013 at 9:15 pm

    The real sneaky ones make a BIGGER box, put it on sale so that it is a better deal than the smaller, phase out the smaller size, then take off the sale of the larger.